Standort: fm4.ORF.at / Meldung: "Today's Webtip: OK How?"

Dave Dempsey

Dave digs the Dirt, webtips, IT-memes and other online geekery. Also as Podcast.

5. 3. 2010 - 10:54

Today's Webtip: OK How?

Wired takes us behind the scenes of OK Go's most recent viral video.

This week OK Go released their most recent video to the net, and it kicked up quite a storm (good thing they got the OK Go to let it be embedded). The single shot video takes place in the middle of a giant Rube Goldberg machine, with the band choreographed into the action, and the action syncing with the song. It's an amazing piece of work that starts up a little slow but eventually accelerates into some monster machine fun.

Of course, after watching it, the only thing I could think about was how someone would go about planning such a contraption. I wasn't the only one, and the Wired Gadgetlab was quick to post an article taking a look behind the scenes of the amazing machine.

How OK Go’s Amazing Rube Goldberg Machine Was Built